Blonde Life Brightening Conditioner fights off-tones, frizz and dryness while delivering the kind of champagne shine that polishes hair to a high gleam without weighing down a single highlighted strand.

Joico Blonde Life Brightening Conditioner, 33.8 oz.

Make your comeback with this heat-busting shield of collagen-infused protection that helps deliver body, bounce and shine while safeguarding against frizz/static.

Joico YouthLock Blowout Creme, 6 oz.

The secret to long-lasting hair color lies in Colorful Anti-Fade Conditioner's commitment to fade and pollution protection. It infuses hair with shine, softness and ingredients that lock in vibrant color for up to 8 weeks.*

Joico Colorful Anti-Fade Conditioner, 33.8 oz.

Searching for a luxurious shampoo that wards off damage on a daily basis? The bond-building power of Defy Damage has you covered. This unique daily bond-building shampoo actually protects hair from damage while it leaves strands clean, resilient, shiny and strong.

Joico Defy Damage Protective Shampoo, 33.8 oz

Hurtle toward healthy with Defy Damage In A Flash, the breakthrough bond-builder that visibly transforms hair in 7 seconds. The liquid-to-creme formula delivers 80% less breakage* and 20x stronger, silky-smooth strands.

Joico Defy Damage In A Flash 7-Second Bond Builder, 6.76 oz.

A moisturizing conditioner for fine or medium, dry hair.

Joico HydraSplash Hydrating Conditioner, 33.8-oz

This silky, leave-in wonder product for color-treated hair delivers hydration from exotic oils, a gorgeous, glass-like shine and an invisible-yet-powerful shield of protection against color-fade and damage.

Joico K-pak Color Therapy Luster Lock Multi-Perfector Daily Shine & Protect Spray, 6.7 oz.

Power Spray Fast-Dry Finishing Spray takes ultra-firm hold to a whole new level, increasing shine by 170% and protecting against humidity and heat styling, while it locks in your hairstyle for three full days.

Joico Power Spray Fast-Dry Finishing Spray, 9 oz.

Just a dollop of Power Whip Whipped Foam stands up to humidity by fighting frizzy hair for 72 full hours. With pollution and thermal protection, you'll whip hair into shape with velvety volume, shine and flexible hold.

Joico Power Whip Whipped Foam, 10.2 oz.

Body Shake Texturizing Finisher delivers a bouncy fullness, pollution protection, instant lift and volume in seconds. Perfect for any updo, this quick-drying, last-all-day formula leaves you without a trace of powdery residue.

Joico Body Shake Texturizing Finisher, 7 oz.

Blonde Life Brightening Shampoo gently cleanses for bright, beautiful blondes. Nutrient-rich tamanu and monoi oils help restore strength and softness.

Joico Blonde Life Brightening Shampoo, 33.8 oz

This comforting, color-preserving conditioner helps protect vibrancy, shine, hair health and hue while leaving strands soft and silky. It also features ingredients to help protect salon color.

Joico Inner Joi Preserve Conditioner, 10.1 oz.

Offering a 24-hour volume boost and luxe lather, JoiFull Volumizing Shampoo rinses away the oil and dirt that weigh down fine strands, delivering body, mega fullness and shine, along with protection from humidity.

Joico JoiFull Volumizing Shampoo, 10.1 oz.

With just a few strategic passes of flash-dry Tint Shot, unsightly roots are camouflaged in seconds, protecting hair from pollution, moisture and humidity while creating the illusion of thicker, fuller hair.

Joico Tint Shot Root Concealer - Blonde, 2 oz.

Rebuild hair's strength with a fortifying treatment that delivers a powerful boost. This deep-dive hair healer makes a world of difference.

Joico Inner Joi Strengthen Masque, 5.1 oz.

This wholesome detangler slips right into your regimen, hydrating and smoothing snarled hair with care. It nourishes strands and reduces frizz with refreshing apple extract and aloe.

Joico Inner Joi Hydrate Detangler, 6.76 oz.

Forget about those dense, overly creamy moisturizing formulas that leave dry, fine hair flat and lifeless. HydraSplash Hydrating Conditioner brilliantly detangles and replenishes elasticity with a lightweight formula that won't weigh down hair.

Joico HydraSplash Hydrating Conditioner, 8.5-oz

Defy Damage Protective Conditioner replenishes lost moisture, restores softness and boosts hair's resilience against breakage.

Joico Defy Damage Protective Conditioner, 33.8 oz

This specially formulated shampoo for color-treated hair helps preserve your investment from fading for up to 8 weeks,* while it gently cleanses away dirt and debris. With every wash, you'll also protect hair against future damage.

Joico K-pak Color Therapy Color-Protecting Shampoo, 1.7 oz.

Colorful Anti-Fade Shampoo offers a luxurious, epic clean that doesn't strip color or moisture, yet it whisks away dulling dirt and harsh pollutants. The result? Maximum shine, intense vibrancy and less breakage.

Joico Colorful Anti-Fade Shampoo, 33.8 oz.

Blonde Life Violet Shampoo's powerful-but-gentle, sulfate-free formula banishes those unwanted yellow tones, so blonde hair gets instantly back to that coveted cool, bright, protected shade you know and love. Wish your blonde hair was nice and icy? With this brass-neutralizing cleanser, you'll never lose your cool again!

Joico Blonde Life Violet Shampoo, 10.1 oz

Conquer dreaded frizz with Defy Damage Invincible Frizz-Fighting Bond Protector, the bond-building spray that instantly shields hair from humidity, thermal damage and the effects of pollution for a full 24 hours.

Joico Defy Damage Invincible Frizz-Fighting Bond Protector, 5.5 oz.

Experience the power of apple extract all day to keep dryness and tightness away. Hydrate Shampoo is a gentle cleanser that soothes scalp and leaves hair clean, healthy and refreshed. A perfect pick.

Joico Inner Joi Hydrate Shampoo, 10.1 oz.

Even fine-to-medium hair gets thirsty...and deserves a tall drink of water that doesn't make it fall flat. The luxurious lather of HydraSplash Hydrating Shampoo swiftly cleanses away residue without stripping much-needed natural moisture, leaving hair brilliantly clean, soft and looking healthy.

Joico HydraSplash Hydrating Shampoo, 33.8-oz

Dreaming of the ultimate blowout, without ever leaving the comfort of home? Dreams really do come true with this one-and-done styler that gives you luxurious, salon-style hair while cutting drying time in half. With Dream Blowout Thermal Protection Creme, you'll safeguard strands against the ravaging effects of thermal styling, humidity, frizz and even damage caused by pollution...for a full 24 hours.

Joico Dream Blowout Thermal Protection Creme, 6.7 oz

Flip Turn delivers mega-volume and 72 hours of hold no matter how you spray it, upside down, sideways or backwards. With a flexible, Level-10 finish, this exciting styler guards against the ravages of humidity and heat styling.

Joico Flip Turn Volumizing Finishing Spray, 9 oz.

Joico K-pak Color Therapy Luster Lock Multi-Perfector Daily Shine & Protect Spray, 1.7 oz.

Packed with amino acids and Joico's smart Keratin technology, K-pak Reconstructor Deep-Penetrating Treatment helps rebuild and strengthen stressed strands in just 5 minutes.

Joico K-pak Reconstructor Deep-Penetrating Treatment, 1.7 oz.

Designed to infuse fine-to-medium hair with lightweight, thirst-quenching moisture, HydraSplash Hydrating Gelee Masque nourishes delicate strands with refreshing, nutrient-rich marine ingredients while banishing frizz.

Joico HydraSplash Hydrating Gelee Masque For Fine Hair, 5.07 oz.

This deep-repair treatment for color-treated hair unlocks out-of-this-world vibrancy and a mirror-like shine, along with strands that are 9x stronger and visibly healthier-looking in a single 2-5 minute application.

Joico K-pak Color Therapy Luster Lock Instant Shine & Repair Treatment, 8.5 oz.

Build fortitude for the future with the conditioner that strengthens and detangles, helps prevent damage, reduces frizz and boosts big-time shine. A daily product that makes a world of difference.

Joico Inner Joi Strengthen Conditioner, 10.1 oz.

Joico Colorful Anti-Fade Shampoo, 10.1 oz.

This compassionate cleanser fortifies tired strands with powerful coconut and Abyssinian oils, helping prevent breakage while amping up softness, shine and bounce. It makes a world of difference.

Joico Inner Joi Strengthen Shampoo, 10.1 oz.

It only takes a minute for this intensely hydrating conditioner to come to the rescue and inject a whole lot of life back into tired, fried and frizzy tresses!

Joico Moisture Recovery Moisturizing Conditioner, 8.5-oz

JoiFull Volumizing Styler is a unique hybrid that delivers the slip of a silky creme and the shaping power of a gel, transforming fine hair with full, airy volume for 24 hours and protecting strands from humidity and frizz.

Joico JoiFull Volumizing Styler, 3.38 oz.

Joico Power Spray Fast-Dry Finishing Spray, 1.5 oz.

This hair treatment instantly hydrates, softens and amps up your pale strands by neutralizing those trace minerals that lead to dullness and yellowing. Nothing heavy, nothing greasy...just on-tone, crystal-clear perfection here.

Joico Blonde Life Brightening Masque, 5.1-oz

Creating full, airy, luxurious volume, JoiFull Volumizing Conditioner's lightweight formula detangles and amps up fine strands for instant "wow" body, humidity protection, mega shine and stronger strands every time you use it.

Joico JoiFull Volumizing Conditioner, 8.5 oz.

With Moisture Recovery Treatment Balm For Dry Hair, each coarse, thick, dry strand is instantly transformed and detangled, resulting in the kind of slip, softness and shine that bumps up the beauty and suppleness of parched hair.

Joico Moisture Recovery Treatment Balm For Dry Hair, 8.5 oz.

This unique, color-correcting formula helps preserve cool blondes and silvery grays, banishing unwanted yellow and warm tones while protecting vibrancy. Powerful ingredients strengthen and defend hair against the elements.

Joico Color Balance Purple Shampoo, 10.1 oz.

Meet the va-va-voom mousse that delivers extraordinary volume without the crunch, so you can create the 'do of your dreams. With JoiWhip, you'll enjoy luxe volume, hold and shine in one airy "poof" of protection from frizz and damage.

Joico JoiWhip Firm Hold Design Foam, 10.2 oz.

This conditioner for color-treated hair not only extends the vibrancy and life of your investment shade for up to 8 weeks,* it also hydrates, strengthens strands, reduces breakage and bumps up shine to a whole new gleam.

Joico K-pak Color Therapy Color-Protecting Conditioner, 33.8 oz.

When you've enjoyed a few too many blowouts and harsh color changes, this one-and-done daily conditioner immediately hones in on that dry, damaged hair with targeted precision, leaving locks with big-time shine and doubling your resistance to breakage.

Joico K-pak Reconstructing Conditioner, 8.5 oz

With Moisture Recovery Moisturizing Conditioner For Dry Hair, each coarse, thick, dry strand is instantly transformed and detangled, resulting in the kind of slip, softness and shine that bumps up the beauty and suppleness of parched hair.

Joico Moisture Recovery Moisturizing Conditioner For Dry Hair, 33.8 oz.

Joico K-pak Color Therapy Color-Protecting Shampoo, 10.1 oz.

Your dream of waking up to gorgeous hair just came true with bond-strengthening Defy Damage Sleepover Overnight Nourishing Treatment, a no-rinse, rise-and-shine solution for softer, shinier hair by morning.

Joico Defy Damage Sleepover Overnight Nourishing Treatment, 3.38 oz.

Delivering instantly transformative results, KBOND20 merges K-pak's award-winning hair repair with Defy Damage's protection into one strength-building masque. Featuring 20 superpower ingredients, it helps rebuild, strengthen and safeguard each strand.

Joico Defy Damage KBOND20 Power Masque, 5.1 oz.

Colorful Glow Beyond Anti-Fade Serum delivers a luminous punch that magnifies the richness of hair color and amps up shine and softness, while protecting hair from fading caused by daily exposure to pollution and Uv rays.

Joico Colorful Glow Beyond Anti-Fade Serum, 2.13 oz.

Gentle enough to use every day, but mighty enough to replenish hydration and build strength and resilience, this daily, bond-building conditioner helps protect hair from future damage, detangles and wards off fading hair color.

Joico Defy Damage Protective Conditioner, 1.7 oz.

Joico Moisture Recovery Moisturizing Conditioner For Dry Hair, 1.7 oz.

Strands will drink up the hydration and softness that Moisture Recovery Moisturizing Shampoo For Dry Hair serves up for a 24 full hours,* instantly restoring elasticity and tripling breakage protection.

Joico Moisture Recovery Moisturizing Shampoo For Dry Hair, 33.8 oz.

Joico Moisture Recovery Treatment Balm For Dry Hair, 16.9 oz.

Quench thirsty hair with K-pak Hydrator Intense Treatment For Dry, Damaged Hair, a powerful well of moisture that transforms dry, overprocessed strands into hair that feels soft, smooth and oh-so-touchable.

Joico K-pak Hydrator Intense Treatment For Dry, Damaged Hair, 8.5 oz.

This deep-repair miracle treatment for color-treated hair unlocks out-of-this-world vibrancy and a mirror-like shine, along with strands that are 9x stronger and visibly healthier-looking in a single 2-5 minute application.

Joico K-pak Color Therapy Luster Lock Instant Shine & Repair Treatment, 5.1 oz.

This bond-building treatment masque dives deep in minutes, infusing each strand with strength and visibly overhauling hair on contact. Experience less breakage, protection from heat styling, color longevity, softness and shine.

Joico Defy Damage Protective Masque, 1.7 oz.

Time-saving Weekend Hair delivers a volume-boosting, luxurious, just-washed fullness and velvety softness in seconds, while doubling the longevity of investment salon hair color to keep the big fade away.

Joico Weekend Hair Dry Shampoo, 5.5 oz.

K-pak Color Therapy Luster Lock Glossing Oil helps strengthen strands, boost color vibrancy, tame frizz and gloss over dullness.

Joico K-pak Color Therapy Luster Lock Glossing Oil, 2.13 oz

Joico Inner Joi Strengthen Shampoo, 33.8 oz.

This damage-defense hero shields hair from the ravages of daily thermal styling, Uv exposure and pollution. With bond-building protection against color fade, breakage and dryness, you'll have shinier, stronger, healthier hair.

JoicoBlonde Life Brightening Masque, 5.1-oz

Product Info

Joico Blonde Life Brightening Masque, 5.1-oz