Shampoo

Haircare

Beauty

Tone It Away Purple Shampoo is a sulfate-free, moisturizing formula that gently cleanses while also neutralizing brassy color in between salon visits. Violet and orchid extracts prolong the life of your color by enhancing all highlighted and lifted tones. It is infused with cica, rice water and quinoa protein to help strengthen strands, repair damage and moisturize curls without weighing them down.

Ouidad Tone It Away Purple Shampoo, 8.5 oz.

Specifically designed for all curl types, this diffuser provides concentrated heat that accelerates drying time and helps prevent frizz. Whether it's a soft air-dry, more definition or added volume that you're looking for, this multi-functional diffuser helps you create the curl styles you want on all lengths and hair textures.